The challenge
EduLaunch Academy offered 6-week online bootcamps in data science and digital marketing. Their admissions team manually followed up on every application and inquiry — a process that worked at 200 monthly applications but collapsed when a viral LinkedIn post drove 1,100 applications in a single month. Response times stretched to 4 days; most prospects enrolled elsewhere.
The solution
Voxovo outbound agents call every new application within 15 minutes of submission. The agent confirms receipt, asks 3 alignment questions (current role, goal, timeline), answers common program questions from a KB, and schedules a 15-minute video call with an admissions advisor for qualified prospects. Non-qualified inquiries are handled and resolved in the call itself.
Results
- Average application-to-first-contact time: 11 minutes
- Advisor calendar utilisation rose from 54% to 91%
- Enrollment conversion rate from application: 22% → 29% (+33%)
- Admissions team handled 3× application volume with same headcount
“When we went viral, our inbox was a disaster and we lost applicants by the hundred. With Voxovo, a surge just means more calls in the queue — the platform scales without us scrambling.”
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